Top 5 Social Apps in Mexico Q1 2024 Performance Overview

In the first quarter of 2024, the top 5 social apps in Mexico showed interesting trends in terms of downloads, revenue, and active users. Below is a detailed overview of their performance.

TikTok saw a significant increase in weekly revenue, starting at around $291K in early January and peaking at approximately $462K in early March. Weekly downloads remained strong, fluctuating between 661K and 952K, with a noticeable increase towards the end of March. Active users remained stable, hovering around the 40M mark throughout the quarter.

Grindr - Gay Dating & Chat experienced relatively stable weekly revenue, averaging around $48K, with minor fluctuations. Weekly downloads showed a slight upward trend, starting at 13K in early January and ending at about 13K in late March. Active users demonstrated some variability, peaking at approximately 191K in mid-March.

Facebook maintained steady weekly revenue, ranging between $33K and $40K. Downloads saw a significant spike in early March, reaching around 942K, while weekly active users stayed consistently high, averaging around 89M to 90M throughout the quarter.

Instagram showed consistent weekly revenue, fluctuating between $45K and $59K. Downloads remained robust, averaging around 530K to 560K per week. Active users steadily increased, starting at 51M in early January and reaching around 53M by the end of March.

BuzzCast - Live Video Chat App had stable weekly revenue, averaging around $12K to $14K. Downloads showed a slight increase, with figures ranging from 5.7K in early January to about 7.5K in late March. Active users remained relatively stable, averaging around 100K to 103K throughout the quarter.

For more detailed insights and data, visit Sensor Tower.